You own a business, you have some competition. Maybe your service or product is superior to others in your market. Maybe not. And you don’t want to enter into any pricing war with your competition. Instead, concentrate on making sure your target market knows that your company is the right one for them. Until they…
Category: b2b
Content Experience Becomes Word of Mouth
Content is everything for a podcast. And for a B2B podcaster, creating content, or story, is the best way to help your listeners tell stories about your business. Shareable content and call to action, two major goals accomplished with great content becoming word of mouth. Brett Johnson is the owner and lead consultant at Circle270Media…
Circle270Media on Business Inspires Podcast
Thanks to Michelle Wilson, Executive Director at TriVillage Chamber Partnership for having me as a guest on the podcast Business Inspires published on July 17, 2018. We cover a lot of topics about podcasting, radio, marketing and my thoughts on the future of this exciting medium. The full transcript and podcast is available on my…