A CPA firm may be one of the last business categories you would imagine producing a podcast. But as Dave will tell you, it’s all about the content, consistency and supporting podcast staff. Thanks to Dave Cain, CPA, Executive Principal at Rea & Associates, and host of unsuitable on Rea Radio, for being my guest….
Category: content marketing
Podcasting With Purpose, For You and Your Business
Why are you creating a podcast for your business? Whatever your reason(s) are, you should be constantly aware of what those reasons are, because they are keys to not only personal satisfaction but your business success. One important way to measure how your podcast is stacking up is measuring it against its mission statement….
6 Reasons To Add Podcasting To Your Content Marketing Strategy
You own a business, you have some competition. Maybe your service or product is superior to others in your market. Maybe not. And you don’t want to enter into any pricing war with your competition. Instead, concentrate on making sure your target market knows that your company is the right one for them. Until they…