How To Launch A Branded Podcast

I continue my conversational series with Marty Daniels, owner of Podovox. This time around, we take a look How To Launch A Branded Podcast. Marty and I are asked this often from businesses. We look at six different things that we ask our clients before jumping in to creating branded podcasts. 

The six things we look at are: 

1) define your audience, 

2) define your goals,

3) focus on what makes your brand awesome, 

4) define your podcast voice, 

5) know how to engage your listeners,  

6) the investment.

Recorded in Studio C at the 511 Studios in the Brewery District, downtown Columbus, OH.

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