Podcasting has numerous benefits, however, producing an ongoing podcast is a hard nut to crack. It takes more effort than simply clicking ‘Record’ on your smartphone and then uploading it online. Podcasting involves a tremendous amount of research, planning, managing social media networks and engaging your target audience. For companies, podcasting can be a compelling…
Tag: business branding
BBB SparkCast
Thanks to Jessica Kapcar, BBB of Central Ohio Communications Director, and host of the BBB SparkCast, for being my guest on this episode of Note To Future Me. Recorded in Studio C at the 511 Studios, located in the Brewery District in downtown Columbus, OH! Brett Johnson is the owner and lead consultant at Circle270Media…
Podcasting With Purpose, For You and Your Business
Why are you creating a podcast for your business? Whatever your reason(s) are, you should be constantly aware of what those reasons are, because they are keys to not only personal satisfaction but your business success. One important way to measure how your podcast is stacking up is measuring it against its mission statement….