Today’s business owners are savvier and competitors are more numerous. This means when finding sponsors for your Podcast, there’s little room for mistakes. Marc Wayshak, in a recent Entrepreneur article, points out nine “rookie” mistakes. Here are four to highlight from his list. Recorded in Studio C at the 511 Studios in the Brewery District,…
How To Get Started With Audio Content Marketing Right Now
Audio content marketing is here to stay. In this episode let’s focus on podcasting as a core audio content marketing strategy, and then look at supplementary content options that support each other. Podcasting Webinars Audiograms Voice Search How are you planning to add audio content to your content strategy starting now? Recorded in Studio…
Podcast Launch Lessons From Radio
As Podcasters, we can learn from Radio. The good and the bad. Why compare a Radio station new format launch to a Podcaster Episode 0 launch? Because we as Podcasters do a better job at it, and we need to recognize that we do. Whatever we do, as long as we do something. And not…