Google has started indexing podcasts. At their recent conference they announced that podcasts and podcast websites are appearing in regular search results. Don’t confuse Google podcasts with Google Play. Google is transitioning away from Play. They explain how they index podcasts in their developer Docs. Basically it says the podcast must have a dedicated home…
How To Launch A Branded Podcast
I continue my conversational series with Marty Daniels, owner of Podovox. This time around, we take a look How To Launch A Branded Podcast. Marty and I are asked this often from businesses. We look at six different things that we ask our clients before jumping in to creating branded podcasts. The six things we…
Affording College with Aaron Greene Podcast
Aaron Greene is the founder and CEO of College Liftoff. Alex, his wife, is the marketing director. The podcast is utilizing their expertise in college planning. And what is interesting about the podcast and their industry, which is very, very young, is how they explain to their listeners that they have a problem that they…